Durst
Selvaraj Venkatesh, managing director of Newgen Printronics with the Durst Tau 330 RSC E digital press at Labelexpo India. Photo- PSA

Newgen Printronics, official partners of international brands such as Durst, Omet, Polly Automatics, Lundberg many others connected to the labels and flexible packaging industries, conducted a live demonstration of Durst Tau 330 RSC E digital press at Labelexpo India.

The 7-color UV inkjet digital press is specifically designed for applications requiring low-migration inks. Along with the live demonstration, visitors at the stand saw live samples of materials such as labelstock, lamitubes, IML’s shrink sleeves, and blister foils.

“The press is bundled with a powerful workflow called Durst Workflow Label Plus, which is a fully automated browser-based workflow,” said Selvaraj Venkatesh, managing director of Newgen Printronics. The print quality and flexibility of the press make it suitable for sensitive applications such as food and pharmaceutical labeling. The press was sold to Dolphin Graphics, Puducherry.

Durst
Label samples at the stand of Newgen Printronics in Label Expo 2024.
Photo- PSA

Speaking about the growth of digital printing, Venkatesh noted the increasing demand for digital solutions in the Indian market. “Digital printing is experiencing tremendous growth and will continue to grow in the coming decades. However, as a price-sensitive market, India needs to focus on quality and avoid substandard products competing solely on price,” he said.

Venkatesh acknowledged the surge in digital press adoption, with more international and local players tapping into this segment. “Earlier, only 3-4% of label converters preferred digital presses. Now, this number has reached double digits as digital presses help converters meet evolving requirements.” He said digital printing quality is getting better over time. At the same time, he believes there’s no replacement for flexo presses. “Digital will only complement flexo.”

With seven installations in the country, he informed that every converter who has installed the digital press already had a flexo press installed, apart from the Dolphin Graphics which has a rotogravure press installed in its plant. Looking ahead, Newgen Printronics plans to expand its product portfolio based on evolving industry needs.

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Naresh Khanna – 21 January 2025

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