Systech’s UniSecure & eFingerprint works for alcobev in India

In India, the multinational alcoholic beverage company that manufactures 16 different top-shelf spirits from beer to whiskey, began experiencing high levels of counterfeiting, from bottle duplication to the refilling of spent bottles. The loss in revenue — and more importantly, the safety of consumers — became a major concern. This led the company to research brand protection solutions. The well-known company is one of the largest distillers globally and currently distributes to over 180 countries. UniSecure — Systech’s non-additive authentication solution According to Systech, previously, the company had assessed numerous technologies, however, none were deemed effective for its use case in terms of risk mitigation or permissible in terms of cost absorption. To ensure that both parameters were met, the company embarked on a new analysis of 15 different solutions, including overt, covert, and forensic technologies. The primary needs for a robust solution were — anti-copy protection, market surveillance options, ease of use, data analytics, engagement security, and cost-effectiveness. These requirements lead to the adoption of UniSecure, Systech’s non-additive authentication solution powered by digital eFingerprint…

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