Esko
Esko has rolled out a new XPS Crystal Certification Program to recognize those plate making businesses that consistently produce superior flexo plates and flexographic print quality.

Esko has rolled out a new XPS Crystal certification program to recognize those plate making businesses that consistently produce superior flexo plates and flexographic print quality. The global developer of integrated hardware and software solutions for the print and packaging industry introduced the scheme as a way for companies to communicate their ‘best in class’ plate offering, reassuring supply chain partners and brand owner customers of both best practice in production processes and consistent quality of the final print.

“The certification scheme was developed specifically to ensure the entire supply chain can meet the exacting needs and requirements of brands and converters in terms of predictable and accurate plate quality and the highest plate making consistency available, for any given photopolymer,” said Pascal Thomas, director of Flexo Business at Esko. “It’s a confirmation of production excellence. Certified members can assure their customers of optimum quality and performance in their plates and resulting print.”

Pascal said the XPS Crystal Certification Program is open to all users of its innovative XPS Crystal exposure units. “Beyond the obvious external communication benefits, certified members will be able to verify their plate making process against the industry benchmark. This also serves to help track plate quality over time and catch potential issues before they occur on the press.”

The award-winning Esko XPS Crystal technology optimally combines UV main and back exposure, using LEDs that always emit consistent UV light as opposed to traditional exposure frames, which use lightbulbs with fluctuating output. Winner of the prestigious FTA award, 2017 Intertech Technology Award, 2019 EFIA Technology award, and the Red Dot Award for Product Design, the XPS Crystal delivers a simultaneous and optimally controlled UV main and back exposure to produce highly consistent digital flexo plates.

Esko is introducing this new scheme following the success of its very successful HDFlexo certification program for flexo platemaking. The new certification is offered as part of the XPS Crystal maintenance contract and the process can be started either on installation, during a preventative maintenance visit, or upon request. Certification is valid for 24 months and during this period Esko will support members’ quality control by verifying both imaging quality and the processing quality of equipment in comparison to the company’s ‘Certified Benchmark Reference’.

Always keen to be at the forefront of industry advances, Medialliance Graphic, elected to be among the first companies to undertake the certification process. Established more than four decades ago, medium-sized independent French enterprise Medialliance has become a go-to partner for companies looking for support with packaging and brand identities. Honing their expertise through years of experience, they are always driven by their customers’ growing needs for skills and services.

“With more than 40 years in business, we are renowned for producing plates of the highest quality,” said Jonathan Schmitt, Director of Operations at Medialliance Graphic. “Any third-party endorsement like this underlines our reputation. The Esko Certification Program is an excellent marketing tool for the business, enabling us to add value and promote an extra level of quality assurance to our customers, and additionally consolidates our relationship with what is the leading developer of integrated hardware and software solutions in our industry.

“As a certified partner, we benefit from benchmarking and identification of best practice around quality control processes and production efficiency.”

Packaging South Asia — authentic, impactful and influential

An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 19th year of publication. We do not make any claims about being the best or the most widely read. However, if you are interested in targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.

To improve your marketing and grow sales, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.

Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our platform and channels are differentiated by hands-on practice and an understanding of business and financials. Our team, including some of the best technical writers, is ready to meet you and your customers for content.

India and South Asia’s fast-growing packaging industry is continuously expanding capacities with efficiency and appropriate innovative technologies. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our monthly or two weekly packaging eZines.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 21 January 2025

Subscribe Now
unnamed 1

NEWSLETTER

Subscribe to our Newsletter

LEAVE A REPLY

Please enter your comment!
Please enter your name here