Konica Minolta has adopted a unique strategy of promoting samples produced by its customers instead of its own printing solutions. At Propak India 2019, the company exhibited the samples printed on MGI JetVarnish print embellishment machine, the KM1 B2-sized press and roll-to-roll label printer. During numerous exhibitions in the recent past, Konica Minolta India has attempted to bring print together buyers and printers using its technology. The company has adopted a unique strategy of promoting samples produced by its customers instead of showcasing its printing solutions. At Propak India 2019, held in Mumbai from 22 to 24 October, the company again exhibited samples produced by its customers who use the MGI Jetvarnish print embellishment technology, KM1 B2 press, and its roll-to-roll label printing solutions. “There are certain exhibitions throughout the year where we only show samples produced by our customers instead of our machines. By doing this we give a helping hand to our customers so that they can further develop their business. Our involvement does not end with our customers after we have sold…
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