Tetra
Ipack-Ima 2015 a comprehensive exhibition event for processing, converting, package printing and logistics will be held in Fieramilano

In India, Tetra Pak grew by 19%. “The company’s India packaging solutions (including exports) reported net sales of Euro 204 million (Rs 1,865 crore), a 19% increase from 2013. Packaging material volumes (including exports) also grew to 8,494 million packs from 7,457 million packs in 2013,” says the Tetra Pak press release.

According to the global food processing and packaging material giant, the global environment remains volatile and uncertain while the Indian economy shows signs of revival and optimism reflected in higher GDP growth and lower inflation. Kandarp Singh, managing director of Tetra Pak for South Asia markets says, “We will remain firmly on the growth path and continue to drive customer focus through improved customer service and innovation. We expect growth to improve further with consumers becoming more demanding and willing to experiment with innovative products and packaging options in the market.”

Tetra Pak achieved net sales of Euro 10.9 billion globally in 2014, up 1.7% over 2013. Strong growth in capital equipment and technical sales helped to overcome a somewhat disappointing year for sales of packaging material. “Against the backdrop of a tough year, with slower packaging material growth than originally expected, we saw clear evidence that our business strategy is working. Capital equipment sales reached almost Euro 2 billion and technical sales topped Euro 1 billion for the first time in the company’s history. Our processing business closed the year with a record high order backlog, up 20% compared with the end of 2013. And we saw a significant increase in sales of our advanced packing
formats – 7.1 billion more packs reached the shelves in 2014 than in 2013, offering customers optimal functionality and differentiation,” commented Dennis Jonsson, president and CEO, Tetra Pak.

Packaging South Asia — authentic, impactful and influential

An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 19th year of publication. We do not make any claims about being the best or the most widely read. However, if you are interested in targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.

To improve your marketing and grow sales, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.

Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our platform and channels are differentiated by hands-on practice and an understanding of business and financials. Our team, including some of the best technical writers, is ready to meet you and your customers for content.

India and South Asia’s fast-growing packaging industry is continuously expanding capacities with efficiency and appropriate innovative technologies. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our monthly or two weekly packaging eZines.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 21 January 2025

Subscribe Now
unnamed 1

NEWSLETTER

Subscribe to our Newsletter