Chemline is a manufacturer of adhesives for the packaging industry. It manufactures adhesives for label and flexible packaging companies among others. “Since the visitors at the show belong to the food and beverage industries, it gives us a good opportunities to interact with a few of them and create business opportunities. We’re promoting our range of adhesives at the show. So far, we’ve received a good response from the crowd. We expect to get more visitors to our stand in the coming days,” says Vivek Gupta, senior manager, Marketing & Sales, Chemline.
The company displayed water-based and hot-melt adhesives for label industry. Water-based adhesives are usually used on glass and hot-melt adhesives are used on PET bottles. “The packaging industry is growing. Since it finds applications in various sectors of the economy, it is bound to grow. There is a slowdown currently and we experience slow first and second quarters. We think the market will bounce back pretty soon. The company expected to perform better this year but since there is a slowdown and the demand in the market has decreased, it is facing difficulties.
The company manufactures solvent-based and solvent-less adhesives for the flexible packaging industry. Gupta said that not many flexible packaging converters showed-up at the event. “We’ve been receiving enquiries for the labels segment but we haven’t been able to witness enough converters from other segments of packaging,” Gupta concludes.
Packaging South Asia — authentic, impactful and influential
An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 19th year of publication. We do not make any claims about being the best or the most widely read. However, if you are interested in targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.
To improve your marketing and grow sales, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.
Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our platform and channels are differentiated by hands-on practice and an understanding of business and financials. Our team, including some of the best technical writers, is ready to meet you and your customers for content.
India and South Asia’s fast-growing packaging industry is continuously expanding capacities with efficiency and appropriate innovative technologies. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our monthly or two weekly packaging eZines.
