Sun Chemical, the world’s leading producer of printing inks and pigments, have adopted a new concept for brand security using infra red ink technology. The widespread availability of UV invisible ink technology has diminished it’s usefulness as a brand protection device for brand owners. This has led to the development of a new generation of Infra Red (IR) security inks and coatings.
Sun Chemical has recently launched SunGuard Apollo that uses IR as a security solution. In addition to an increased level of security, the technology is compatible with current printing practices. The SunGuard Apollo portfolio is available either within the ink or as a clear varnish. The detection devices that work with SunGuard are available from Sun Chemical only after the intended use has been clarified so that the distribution can be monitored closely to ensure that counterfeiters do not have easy access to the relevant detection equipment.
