Bikano has relaunched a different range of sharbat for 2022 summer with its new packaging
Bikano has relaunched a different range of sharbat for 2022 summer with its new packaging

Bikano, India’s favourite snack and packaged food manufacturing company, has recently relaunched a wide selection of their sharbat range for the summer of 2022. Of these Rose Syrup, Orange Sharbat, Khusth Syrup, Jeera Shikanji, Badam Brahmhi, and Thandai Kesaria are the chief ones, and they look even more fetching in their new packaging that is sleek and has easy-to-grip bottle caps.

Since summers are the best time to indulge in a variety of sharbat to stay cool, refreshed and hydrated, what is better than choosing from the vast array of Bikano sharbat, especially in their new avatar? They have it all, from subtle jeera and badam flavours to the popular rose and khus ones.

spice

Bikano sharbat is now available with new packaging

Manish Aggarwal, Director of the company, says, “This summer is the first since 2020 that people will enjoy with their family and friends. Gradually, our lives seem to be returning to the pre-Covid routine with the offices, schools, colleges, and varying modes of transport are opening up. Hopefully, people will leave their houses more often. When they visit their loved ones, they will indulge in refreshing glasses of Bikano sharbat. So we wanted to welcome this change with a brand new look for our sharbat collection. We just wanted to add a new spin by making the bottles extremely sleek, while the new bottle caps are easier to grip and open now than ever. ”

Dawinder Pal, head of marketing at the company, says, “Summers for Bikano are always brighter thanks to the wide popularity of our vast range of sharbat. Even this year, due to the fact that people will gradually be returning to visiting their friends and family more than during the pandemic and even taking family vacations together, we are speculating that we will notch up substantial sales this year. As it is, Bikano sharbat is best enjoyed in the company of loved ones in the summers. With the new packaging, we are hoping to usher in more refreshing times for our consumers and Bikano.” 

Packaging South Asia — authentic, impactful and influential

An English-language packaging industry B2B platform in print and web, Packaging South Asia is in its 19th year of publication. We do not make any claims about being the best or the most widely read. However, if you are interested in targeting the Indian and South Asian markets to sell equipment, technology, software, and consumables, we can help.

To improve your marketing and grow sales, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.

Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our platform and channels are differentiated by hands-on practice and an understanding of business and financials. Our team, including some of the best technical writers, is ready to meet you and your customers for content.

India and South Asia’s fast-growing packaging industry is continuously expanding capacities with efficiency and appropriate innovative technologies. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our monthly or two weekly packaging eZines.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 21 January 2025

Subscribe Now
unnamed 1

NEWSLETTER

Subscribe to our Newsletter

LEAVE A REPLY

Please enter your comment!
Please enter your name here